Current:Home > ScamsScooter Braun announces retirement as a music manager 5 years after Taylor Swift dispute -AssetTrainer
Scooter Braun announces retirement as a music manager 5 years after Taylor Swift dispute
View
Date:2025-04-12 12:07:08
Scooter Braun is starting a new chapter.
The record executive, who made headlines amid a feud with Taylor Swift that led the pop singer to re-record her first six albums, has announced he is retiring as a music manager after 23 years.
Braun shared the update in a lengthy Instagram post Monday reflecting on his career.
"I have been blessed to have had a 'Forrest Gump'-like life while witnessing and taking part in the journeys of some of the most extraordinarily talented people the world has ever seen," he wrote. "I'm constantly pinching myself and asking 'how did I get here?' And after 23 years this chapter as a music manager has come to an end."
Braun has worked with some of the biggest names in music, including Justin Bieber and Ariana Grande.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
But last summer, reports emerged that many of Braun's A-list clients were parting ways with him. Puck News reported that Bieber and Braun, who had been working together for the singer's entire career, "haven't talked in months," and Billboard and People reported that Grande was splitting with Braun.
At the time, a music industry source with knowledge of the situation told USA TODAY that rumors about Braun being abandoned by his high-profile clients were "off," insisting he was simply stepping "into his larger role" as CEO of HYBE America.
Have Justin BieberAriana Grande parted ways with Scooter Braun? What we know amid reports
HYBE America is the U.S. division of Hybe, the South Korean entertainment company known for managing the boy band BTS. Braun became sole CEO of HYBE America last year.
In his statement on Monday, Braun said his decision to retire from management stemmed from a desire to spend more time with his children, writing that he needs to be a "father first, a CEO second, and a manager no more."
Braun also said his new chapter "became a reality" last summer when "one of my biggest clients and friends told me that they wanted to spread their wings and go in a new direction," without mentioning the client's name.
Taylor Swiftspeaks out after Scooter Braun reportedly sells her masters for millions
"We had been through so much together over the last decade, but instead of being hurt I saw it as a sign," Braun wrote. "You see, life doesn't hand you YOUR plan, it hands you GOD's plan."
The Instagram post included shout-outs to many artists Braun has worked with, including Bieber and Grande, whom he said he will "continue to root for."
Braun's decision comes five years after his high-profile feud with Swift, which spawned the singer's "Taylor's Version" re-recordings. In 2019, Swift objected to Braun gaining ownership of the master recordings for her first six albums upon acquiring her old record label, Big Machine Records. Accusing Braun of "incessant, manipulative bullying," she announced she would re-record these albums so she would own the masters.
Swift has two albums left to re-release before completing this project: "Reputation" and "Taylor Swift."
In 2022, Braun told MSNBC Swift has "every right" to re-record her albums but criticized her for "weaponizing a fanbase" against him. "You don't do that," he said. "It's very dangerous."
Braun later sold Swift's masters to the private equity firm Shamrock Capital Content Fund. A documentary about the masters dispute, titled "Taylor Swift vs Scooter Braun: Bad Blood," will premiere on Max this month.
Contributing: KiMi Robinson
veryGood! (32976)
Related
- Woman dies after Singapore family of 3 gets into accident in Taiwan
- Rebuilding After the Hurricanes: These Solar Homes Use Almost No Energy
- The Fires May be in California, but the Smoke, and its Health Effects, Travel Across the Country
- 7 die at Panama City Beach this month; sheriff beyond frustrated by ignored warnings
- New data highlights 'achievement gap' for students in the US
- Scientists Attribute Record-Shattering Siberian Heat and Wildfires to Climate Change
- Coal Ash Contaminates Groundwater at 91% of U.S. Coal Plants, Tests Show
- Airline passengers are using hacker fares to get cheap tickets
- The Daily Money: Spending more on holiday travel?
- California’s Car Culture Is Slowing the State’s Emissions Cuts
Ranking
- SFO's new sensory room helps neurodivergent travelers fight flying jitters
- Is Trump Holding Congestion Pricing in New York City Hostage?
- Hurry to Aerie's Sale Section for $15 Bikinis, $20 Skirts, $16 Leggings & More 60% Off Deals
- Amtrak train in California partially derails after colliding with truck
- Selena Gomez engaged to Benny Blanco after 1 year together: 'Forever begins now'
- Five Years After Speaking Out on Climate Change, Pope Francis Sounds an Urgent Alarm
- Stimulus Bill Is Laden With Climate Provisions, Including a Phasedown of Chemical Super-Pollutants
- Lake Erie’s Toxic Green Slime is Getting Worse With Climate Change
Recommendation
Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
Five Years After Speaking Out on Climate Change, Pope Francis Sounds an Urgent Alarm
What is malaria? What to know as Florida, Texas see first locally acquired infections in 20 years
Fourth of July flight delays, cancellations contributing to summer travel woes
Trump issues order to ban transgender troops from serving openly in the military
Study: Minority Communities Suffer Most If California Suspends AB 32
TikTok forming a Youth Council to make the platform safer for teens
The Man Who Makes Greenhouse Gas Polluters Face Their Victims in Court